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Digital Marketing Strategy

Embracing the 'Demure' Trend

In our online world, trends come and go in the blink of an eye—or more accurately, in...

Promotion Engine

Revolutionise Affiliate Sales with Uniqodo's Partner Journey Platform

The global affiliate marketing industry is constantly evolving, with businesses seeki...

Promotion Engine

AI in eCommerce Marketing: Temporary Trend or Industry Change?

The global AI eCommerce market is predicted to escalate from $5.81 billion in 2023 to...

Retail Promotion Strategies

5 Customer Loyalty Programmes to Keep an Eye On in 2025

Acquiring new customers is far more expensive than keeping them. To make up for the l...

Retail Promotion Strategies

How to Move Past Outdated eCommerce Incentives

From discount percentages to BOGO (buy one get one free) offers, traditional eCommerc...

Promotion Engine

Performance Marketing Awards 2024: Three Cheers for Uniqodo!

We are thrilled to announce that the Uniqodo team has won not one, not two… but THREE...

Promotion Engine

How Uniqodo Complements Your SAP Commerce Cloud Solutions

Finding a robust eCommerce platform is a must for online retailers if they are to sca...

Affiliate Marketing

Your eCommerce Partnerships Can Be Better. Here’s How.

Building strategic partnerships with affiliates is an effective, low-cost way for eCo...

Retail Promotion Strategies

Why “Welcome” Email Campaigns Aren’t Enough for eCommerce Businesses

Email marketing provides eCommerce companies with an effective way to boost engagemen...

Promotion Codes Affiliate Marketing

Are Your Promotions Really Incentivising Your Customers?

It’s clear that affiliate marketing is an effective way to deliver promotional incent...